It’s hard to believe that November has flown by so quickly and the holidays are already upon us. Of course, the fast-approaching end of the month also means that the next First Friday Book Synopsis is just around the corner. Next week, to be precise — on December 7.
Randy and Karl have selected two intriguing books for this month:
- Microtrends: The Small Forces Behind Tomorrow’s Big Changes by Mark Penn (the man who coined the term “soccer moms”)
If you are in the Dallas area, I encourage you to join me for this unique event. For just $22, you get a hearty all-you-can-eat breakfast, networking with area business leaders and MBA students, a printed outline and summary of the books, and a chance to win one of the books. Oh… and you also get to hear Randy and Karl present their summaries of the books.